He split from long-term love Lorena Medina in April but has swiftly moved on with Brazilian model Brenda Santos.
And Joey Essex appeared happier than ever as he walked hand-in-hand with his new girlfriend on Monday as they visited Epping Beauty Clinic in Essex.
The former TOWIE star was clad in gymwear for the outing and opted to sport a pair of short black shorts before packing on the PDA waiting for his treatment to begin inside the clinic.
Stepping out: Joey Essex appeared happier than ever as he walked hand-in-hand with his new girlfriend Brenda Santos on Monday as they visited Epping Beauty Clinic in Essex
The reality TV star teamed his running shorts with a maroon-coloured gym T-shirt, black trainers and baseball cap.
Following his casually clad look, Brenda donned a black Adidas sports bra, which accentuated her model frame with aplomb.
The South American beauty also wore a pair of blue tie-dye joggers and wrapped a black varsity jacket around her waist.
Brenda accessorised her athleisure-inspired appearance with a pair of white trainers, nineties-style shades and a Chanel handbag
Packing on the PDA: The couple packed on the PDA while waiting inside the clinic
Low-key: The former TOWIE star, who celebrated his 30th birthday last month, was clad in gymwear for the outing
The brunette worked her hair into a low-ponytail and sported minimal make-up as she entered the beauty salon for a treatment.
The two then put on a cosy display as they waited to be seen with Brenda putting her hands through Joey’s hair and the TV star leaning in for a hug.
Brenda is currently living in London and is signed to Linden Staub Talent Agency, having recently appeared in French fashion magazine L’Officiel.
The model appeared to be introduced to Joey’s family at his socially-distanced 30th birthday bash last month and has even enjoyed a sun-soaked trip to Ibiza together.
Their outing comes a month after Joey appeared to flout the UK’s lockdown rules, when he threw a huge party at his Essex home to celebrate his 30th birthday.
To a tee: The reality TV star teamed his running shorts with a maroon-coloured gym T-shirt
Snap happy: Brendawalked closer to the window to take selfie from inside the beauty salon
Model behaviour: She donned a black adidas sports bra, which accentuated her model frame with aplomb
The former TOWIE star took to his Instagram Stories to share images and video footage of himself celebrating his big day with a party around his swimming pool.
Carrying the theme ‘Joey’s Jungle Paradise’, the party included balloon decorations, treats from Chigwell’s Sheesh Restaurant, music − and a snake and tarantula.
And rather than plump for the traditional number display embraced by so many of his reality TV contemporaries, the star decorated the outdoor space with giant figures spelling out ’29 + 1′.
His cousin Chloe Sims and pal Vas J Morgan were filmed dancing up a storm as a rendition of Sly & The Family Stone’s disco classic Family Affair blared in the background. Chloe’s sister Demi was also in attendance.
Cosy: The couple couldn’t stay away from one another as they waited fro their treatments
Delight: Brenda played with Joey’s hair before they were seen laughing and smiling
Chilled: They looked relaxed in one another’s company
Angling his camera to catch more of the action, the former I’m A Celebrity… Get Me Out Of Here! star shared a glimpse of the crowds partying at his bash.
With his glamorous girlfriend Brenda seen hugging him as he marked the big occasion, Joey was the life of the party while spending time with guests.
Attendees were also seen mingling in the kitchen, where they danced up a storm together amid the festivities.
And while the celebratory gathering would be all but expected in other times, government guidelines at the time stated that indoor socialising should be avoided, if it’s to be between more than two households at a time.
Waiting: Brenda stood infront of the beautician with plexi glass seperating them
Wrapped up: The South American beauty also wore a pair of blue tie-dye joggers and black varsity jacket
Getting chic done: Brenda accessorised her athleisure-inspired appearance with a pair of white trainers
Further, guidelines at the time also discouraged groups of more than six people meeting outdoors, unless they’re from a total of two households or are in support bubbles.
MailOnline contacted a representative for Joey Essex for comment at the time.
In keeping with the party’s jungle theme, reptiles and tarantulas were also included as a part of the attractions, with Demi sharing footage of herself getting up close and personal with a spider as she struggled to maintain her composure.
Both Chloe and Demi took to their Instagram accounts to share footage from the early stages of the bash, right up until the birthday boy was presented with his cake.
Trendy: She completed her ensemble with a pair of nineties-style shades and a Chanel handbag